Julia J. Maloof

BACKGROUND

FOMO is an application that allows the users to coordinate planning a trip together, focused around voting on what activities each person would like to attend. This was created for the Pratt Institute’s Design program.

MY ROLE

User Experience Researcher and Designer on the project.

Conducted research, designed logos and branding, created various UX artifacts, and ideated user flows and information architecture.

PROJECT GOALS

The goal was to identify and soothe pain points for travelers coordinating with multiple people for international journeys.

PROCESS

Conducting interviews to understand the problem • Synthesizing research • Validating and redefining the problem space • Empathy mapping • User journey mapping • Defining needs statements & system architecture • Sketching, low-fi prototyping & visual design

DELIVERABLES

Interview & research synthesis • Wireframing & prototypes • Data visualization • Empathy Maps • User Personas • Wireframes • Low-fi Prototype